Liquid sells itself, here are some benefits to mention to your customers:
Liquid de-icing is revolutionizing the industry by providing a faster, more efficient, and cost-effective alternative to traditional rock salt. Storm Solutions is committed to helping contractors and businesses transition to liquid de-icing with expert guidance and high-quality products. Below, we outline the key advantages of liquid de-icing and how it can benefit your business.
Key Benefits of Liquid De-Icing
1. Works Faster
Liquid de-icing rapidly gets parking lots and walkways down to bare pavement, significantly reducing the risk of slip-and-fall incidents. Many customers, especially those who have faced liability claims, recognize the value of faster ice removal. In most cases, parking lots are cleared 3-4 times faster with liquid than with rock salt.
2. Lower Janitorial Costs
Unlike rock salt, which tracks indoors and damages floors, liquid de-icing leaves minimal residue. A retail store using liquid de-icer reported saving $2,000 in janitorial costs and reduced wear and tear on their new flooring. To demonstrate these benefits, we are conducting a case study comparing entrances treated with rock salt versus liquid de-icer.
3. Environmentally Friendly
Liquid de-icing significantly reduces chloride runoff into stormwater systems. Environmentally conscious businesses appreciate this benefit, and we have successfully converted major accounts by demonstrating the environmental impact reduction of liquid solutions.
4. Adaptability for Extreme Temperatures
Liquid de-icing can be customized with additives to work effectively at lower temperatures, where rock salt fails. This flexibility ensures consistent performance in varying winter conditions.
5. Better for Concrete and Asphalt
Liquid de-icing reduces freeze-thaw cycles, minimizing damage to surfaces. We are currently working with third-party experts to conduct long-term studies on how liquid de-icing improves the structural integrity of concrete and asphalt.
6. Reduced Equipment Maintenance and Costs
Applying liquid de-icer requires less equipment maintenance compared to rock salt spreaders. Traditional spreaders, even with improved designs, are still prone to seizing, jamming, or wearing out. Liquid application equipment is more reliable and durable, leading to lower maintenance costs over time.
Application Guide
Different weather conditions require different application rates of salt brine and additives. Below is a guide for optimal mixing ratios:
| Temperature Range | Salt Brine (%) | Additive (%) |
|---|---|---|
| -5°C and above | 100% | 0% |
| -10°C to -5°C | 90%-99% | 1%-10% |
| -15°C to -10°C | 80%-89% | 11%-20% |
| -23°C to -15°C | 70%-79% | 21%-30% |
| Colder than -25°C | 69% or less | 31%+ |
Standard Application Rates:
- Light snow pack or glaze after plowing: 70-90 gallons per acre
- Heavy snow pack or severe ice conditions: 100-120 gallons per acre
How Liquid De-Icing Benefits Your Business
Increase Profits with Lower Input Costs
By switching to liquid de-icing, contractors can charge similar or higher prices while benefiting from lower material costs. Liquid application equipment also lasts longer, reducing the need for frequent replacements.
Differentiate Your Services
Liquid de-icing offers superior performance and a cleaner environment for customers, making it an attractive option for businesses that prioritize safety and cleanliness. Retail stores and high-traffic facilities particularly appreciate the reduced indoor mess, leading to higher customer satisfaction.
Proven Post-Treatment Effectiveness
Some may believe liquid only works for pre-treating, but extensive testing has shown that post-treatment is highly effective. By slightly increasing application rates (10-15%), liquid de-icing eliminates the need for pre-treating, reducing labor and equipment wear while still delivering outstanding results.
Cost Analysis: Liquid vs. Rock Salt
Example Cost Breakdown (per acre):
| Material | Application Rate | Cost per Acre |
| Granular Rock Salt | 1000 lbs | $62.50 |
| Liquid Brine | 80 gallons | $11.40 |
Total Cost for Liquid De-Icing Production:
| Cost Factor | Rate |
| Municipal Water | $0.0013/L |
| Labor (@$30/hr with VSI Legacy brine maker) | $0.011/L |
| Salt (@ $125/ton) | $0.0376/L |
| Total Cost per Gallon | $0.1875 |
Cost with 5% Additive:
With a 5% additive mix, the cost per gallon rises to $0.3888. Even at an application rate of 100 gallons per acre, the total cost is only $38.88 per acre, while offering superior performance at lower temperatures.
Get Started with Liquid De-Icing
Storm Solutions is here to help you transition to liquid de-icing with expert consultation and product support. Whether you need help sourcing materials, setting up equipment, or training your team, we have the experience to guide you.
Contact Us Today!
- Request a Brochure: View our digital brochures below or contact us for a physical copy.
- Have Questions? Call or email us—we’re happy to help!
- Looking for a Supplier? We have strong partnerships with top liquid de-icing suppliers across North America, including:
- Innovative Surface Solutions
- Tiger Calcium
- Harmony De-icing Products
- RDIC Products
- Chloride Solutions
Don’t wait—start saving money, improving efficiency, and delivering superior results with liquid de-icing today!
